Here’s a behind the scenes video showing the making of the commercial with the finished spot at the end.
May 3, 2012 By Leave a Comment
Toronto photographer Mark Zibert shoots “Unstoppable” campaign for Paralympics
Mark Zibert shot the “Unstoppable” campaign for The Canadian Paralympic Committee. Zibert teamed up with BBDO Toronto to produce the print ad above,as well as a TV commercial. The TV spot was a huge production that even surprised the talent, paralympic runner Alister McQueen, and was described by one participant as the most challenging project they’d ever worked on. The video was shot in one continuous take on a rainy Toronto night and the entire set was mapped in 3d before the shoot for a quick and easy build.Toronto photographer and director