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Jessica Schlamp is a professional wedding and portrait photographer from Kelowna, BC. As a marketing consultant with a diverse background in communications and branding, Jessica has developed a keen eye for what does and doesn’t work in the photography industry. Solutions to common marketing challenges often elude photographers, requiring a lot of trial and error to establish a firm foundation upon which to rest your portfolio. She is writing to shed some light on these challenges and clear the clutter surrounding many of the concepts you may be seeking to grasp as you grow your photography businesses. Connect with Jessica on twitter, on facebook or LinkedIn, or subscribe to her blog.
My name is Jessica Schlamp and for the next while I will be contributing articles to Canphoto.Net on business development and marketing for photographers in Canada. My five year background in marketing communications and brand development for corporations in North America has provided me with a unique perspective on this exciting industry we work in.… [full story]
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